Swell Guys: AXE's New Twist & Rise Lines

Personal hygiene products for men have come a long way in the past few years. AXE and Old Spice, in particular have gone from being something your dad used to wear (Old Spice) or something only a teenage boy could love (AXE) to products that are built in the same way as a high-end men's fragrance.

An example of this would be AXE's new Twist fragrance products. The Twist line opens with fresh Lime and Citrus notes, then deepens in time with base notes of Cedar and Sandalwood. The Rise line is made with citrus notes that are meant to "conquer morning grogginess." The body wash contains minerals from the Himalayan moutains that are "uplifting.". Both the Twist and Rise lines are super-reasonably priced and include Deodorant, Deodorant Sprays ($4.99), and Shower Gels ($3.99).

AXE sent me both of the new lines to sample for review. I found both to smell very refreshing, but my favorite AXE fragrance is still the Instinct scent (Smoky/Woody, very nice). Max, my oldest son (19) is wearing the Rise line and my daughter's boyfriend, PJ, likes the Twis (PJ's Twist quote, "Fresh.").  I'm not sure if the new fragrances wake the guys up, but they sure do smell good.

For more AXE info visit the AXE Effect website.

Image credit: Michelle Hamor Smith